The “Go To” organization for LATINOS in Franchising

The mission of the Latino Franchise Association is
to promote, support and expand franchising in the Latino community.

Four Point Strategic Plan of Action: To establish franchising as the preeminent economic development model for Latino
entrepreneurs on their journey to transform the American economy by 2060.

Establish a meeting “Space” to Engage and Involve Latinos

Get connected with industry leaders at our monthly and yearly conferences, in-person and virtual.

Expand Franchising Educational

“Learn to Grow”, take advantage of our expanded educational resource's Custom-Tailored, Culturally Responsive Content.

Expand access to Capital and Opportunities for Business Development

Learn more about “El Mercado”, our marketplace for business networking and resource exchange.

Advocate for a More Inclusive Legislative Agenda

Let's work together to make sure that our agenda has an audience at the seat of power!

Who We Are

The Future of Franchising and the Latino Community

Saving the American Economy:
Supporting Latino Business Creators Succeed

FACT: By 2060 the US Latino population is estimated at 128 million, dramatically changing the American economy. 

FACT:  “The U.S. Latino cohort has accounted for nearly 80% of the net new additions to our labor force during the past decade, while also accounting for 52% of all net new employer businesses, making it our country’s most prolific entrepreneurial cohort.” – Latitude & Latino Donors Collaborative Org.

“With a GDP contribution of 3% to the overall economy in 2022, an overall economic output in nominal dollars reaching over $826B, 8.5 million jobs, and 792,000 establishments, the Franchise Model can no longer be closed to Latinos, the most productive sector of the American economy.” -Rafael Alvarez

But Latinos in the nation are often regarded as “invisible” and not included, and we continue to bear the burden of limited opportunities and access. No longer can we afford to silence or render “invisible” the most productive demographic sector of the American economy. 

Latinos develop new businesses and new franchise businesses at a faster pace than any other national group. 

The accelerated pace and expansion of new franchise business creation can impact intergenerational wealth and prosperity unlike any other business model. 

Franchising represents a logical next step in the Latino community.
The “turn-key” approach and team-based management and support are features of the model that can transform Latino business development for decades to come. 

What We Do

We support the creation of Latino owned-controlled Franchise Brands. We support franchisors looking to expand in the Latino market.

We provide comprehensive support to franchisees through the opening of new locations in the community.

We connect Suppliers with Franchisors and Franchisees.

We educate and support entrepreneurs who are looking to be part of and invest in the franchise industry.

At Latino Franchise Association (LFA)our top priority and goal is to create a franchising ecosystem where franchisors, franchisees, suppliers, professionals and just about everyone that wants to benefit from the franchising business model, can connect and create amazing and highly profitable brands. And most importantly, brands that can have a major positive impact in our community. 

Join and Grow with LFA

Our job is to build a franchising community, an environment and ecosystem where everyone can join, connect, partner and advocate for progress through franchises from all industries. We bring the tools, expertise and resources that can help each of our stakeholders (franchisors, franchisees, suppliers, professionals, and entrepreneurs) succeed.

Franchising Conferences & Events

We gather the most influential leaders in the franchising industry in weekly live, monthly and yearly events.

Weekly Live Webinars and Training

Learn from the experts. You can grow professionally, expand your business and network with other professionals through our live webinars, courses and workshops.

Membership & Mentoring

Looking to grow faster? You can join our mentoring, personal and business growth LFA Mentoring program. This is a personalized program to help you succeed in the franchising industry.

Latino Franchise Association:
Official Launch Event 2023

at Freedom Tower, New York, NY

[NEW] Check out "El Mercado"!

We’re happy to announce the launch of our “El Mercado” (The Marketplace). Our goal is to help you grow, whether you’re a franchisor/franchisee looking for a supplier, a supplier looking to get more leads/clients or an entrepreneur, there is something for you at “El Mercado”! 

Featured Franchisor

Rhoslyn Florist Franchise

Starting a business on your own is not that easy. But what if we give you a business model that works, support, training, and effective marketing and sales strategies? With Rhoslyn Florist Franchise, there is no need to start from scratch. If you become one of our franchisees, you can become a success entrepreneur.

Want to find out more? Call 1-844-976-7737 and schedule a meeting now.

Featured Suppliers

When you join the LFA, you will have access to top-notch franchising and business-related service suppliers and providers. 


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